SD targets talent in harsh winter markets

In 2018, San Diego saw nearly 84,000 unique job postings for STEM-related occupations (EMSI, Job Posting Analytics). While tech heavyweights such as Illumina, Viasat, and now Apple all cite talent as a major reason for their San Diego presence, the region must continuously strive to attract, retain, and develop skilled workers to remain competitive.

As part of San Diego: Life. Changing. – EDC’s talent attraction and retention program – we have launched the ‘Just Say No to Winter’ campaign. The campaign targets three markets – Boston, Chicago, and New York – in the throes of winter via video, subway (Boston T), and social media advertising.

In an attempt to bring top-tier STEM talent to San Diego to fill open positions at the region’s many tech and life sciences companies, the campaign juxtaposes San Diego’s (nearly) year-round sunshine with the harsh winters in markets across the country, while also communicating the focus on the mission-driven companies that call this place home. More at justsaynotowinter.com.

Just Say No To Winter. from San Diego on Vimeo.

EDC is running the campaign in coordination with its Inclusive Growth initiative, which seeks to find employer-driven strategies to build a stronger local talent pipeline, help small businesses compete and address affordability issues in San Diego.

Ad on Boston T (red and orange lines)

Inclusive Growth Best Practices: Microsoft pledges $500M for affordable housing

As part of EDC’s Inclusive Growth initiative, we’re gathering best practices to help uncover unique approaches to inclusion that can be replicated or scaled locally – including actions from employers and regions outside of San Diego. We hope that sharing these best practices will help inspire San Diego companies/organizations to take on their own. Read The New York Times article below to learn how Microsoft is contributing to affordable housing in the Seattle area:

SEATTLE — The Seattle area, home to both Microsoft and Amazon, is a potent symbol of the affordable housing crisis that has followed the explosive growth of tech hubs. Now Microsoft, arguing that the industry has an interest and responsibility to help people left behind in communities transformed by the boom, is putting up $500 million to help address the problem.

Microsoft’s money represents the most ambitious effort by a tech company to directly address the inequality that has spread in areas where the industry is concentrated, particularly on the West Coast. It will fund construction for homes affordable not only to the company’s own non-tech workers, but also for teachers, firefighters and other middle- and low-income residents.

Microsoft’s move comes less than a year after Amazon successfully pushed to block a new tax in Seattle that would have made large businesses pay a per-employee tax to fund homeless services and the construction of affordable housing. The company said the tax created a disincentive to create jobs. Microsoft, which is based in nearby Redmond, Wash., and has few employees who work in the city, did not take a position on the tax.

The debate about the rapid growth of the tech industry and the inequality that often follows has spilled across the country, particularly as Amazon, with billions of taxpayer subsidies, announced plans to build major campuses in Long Island City, Queens, and Arlington, Va., that would employ a total of at least 50,000 people. In New York, elected officials and residents have raised concerns that Amazon has not made commitments to support affordable housing.

Microsoft has been at the vanguard of warning about the potential negative effects of technology, like privacy or the unintended consequences of artificial intelligence. Executives hope the housing efforts will spur other companies to follow its lead.

“We believe everybody has a role to play, and everybody needs to play their role,” said Brad Smith, Microsoft’s president and chief legal officer.

The company’s strong finances, a sign of its resurgence under Satya Nadella as chief executive, have given it resources to deploy, Mr. Smith said. In October, the company reported net income of $8.8 billion in its most recent quarter, up 34 percent, and it had almost $136 billion in cash and short-term investments on its balance sheet. The company’s stock has risen steadily under Mr. Nadella, and Microsoft is now valued at over $800 billion.

A number of other tech businesses have tried to address the homeless crisis. Amazon’s chief executive, Jeff Bezos, has supported homeless service providers through his personal foundation, and the Salesforce chief executive, Marc Benioff, helped fund a proposition in San Francisco to tax businesses to pay for homeless services. Voters approved the tax in November, rejecting opposition from some tech leaders, including Twitter’s chief executive, Jack Dorsey.

Others plan to build housing for their own employees. Such housing may help with demand, but it has also reinforced the impression that the companies are focused too closely on their own backyards.

“This is long-range thinking by a company that has been around for a long time, and plans to be around for a long time,” said Margaret O’Mara, a professor at the University of Washington who studies the history of tech companies.

Microsoft began researching the region’s housing last summer, after the nasty tax fight in Seattle and around a peak of the housing market. The company analyzed data and hired a consultant to decide how to focus its work. The area’s home prices have almost doubled in the past eight years, and Mr. Smith said he learned that “the region has counterintuitively done less to build middle-income housing than low-income housing, especially in the suburbs.”

That squeeze hits a range of workers. “Of course, we have lots of software engineers, but the reality is that a lot of people work for Microsoft. Cafeteria workers, shuttle drivers,” Mr. Nadella said this week at a meeting with editors at the company’s headquarters. “It is a supply problem, a market failure.”

Microsoft plans to lend $225 million at subsidized rates to preserve and build middle-income housing in six cities near its Redmond headquarters. It will put an additional $250 million into low-income housing across the region. Some of those loans may be made through the federal programs that provide tax breaks for low-income housing.

The company plans to invest the money within three years, and expects most of it to go to Seattle’s suburbs.

The loans could go to private or nonprofit developers, or to governmental groups like the King County Housing Authority. As the loans are repaid, Mr. Smith said, Microsoft plans to lend the money out again to support additional projects.

The remaining $25 million will be grants to local organizations that work with the homeless, including legal aid for people fighting eviction. The Seattle Times reported Wednesday that if the $500 million were put into one project, it would create only about 1,000 units, so instead Microsoft will most likely put smaller amounts in many projects to help build “tens of thousands of units.”

The initial reaction to the company’s announcement was positive.

“There is almost no level of housing that isn’t direly needed,” said Claudia Balducci, a member of the King County Council who helps lead the Regional Affordable Housing Task Force.

A report in December by the task force said that the region needs 156,000 more affordable housing units, and will need 88,000 more units by 2040 to accommodate future growth.

A growing body of research has tied the lack of affordable housing to increasing homelessness. A December study from the real estate website Zillow said that was particularly true when households pay more than a third of their income in rent. The New York, Boston, Los Angeles, San Francisco and Seattle regions — the country’s largest tech hubs — have all already crossed that threshold.

“The idea that you can live in your bubble and put your fingers in your ears just doesn’t work anymore,” said Steve Schwartz, head of public affairs at Tableau Software, which is based in Seattle.

Amazon in recent years has worked closely with Mary’s Place, a homeless shelter for women and children in Seattle, and is integrating a shelter for about 65 families into one of its new buildings. Amazon has paid tens of millions of dollars to the city’s affordable housing trust fund as fees to build in the core of Seattle.

Amazon declined to comment.

Google supported the City of Mountain View’s plan to add 10,000 housing units in an area it’s developing, with 20 percent designated for lower-income residents. And Facebook has planned to build 1,500 apartments near its Menlo Park headquarters, with 15 percent to be affordable.

Microsoft has begun a major overhaul of its main campus in Redmond, committing billions of dollars in renovations and connecting it to a light rail station under construction. The company helped finance a successful campaign for voters to approve more property taxes to pay for transportation. This new investment in housing takes its commitments a step further.

“This is where Microsoft is going to be, and the region needs to work,” Ms. Balducci said. “I don’t think this is wholly altruism.”

Good News of 2018

At the end of each year, we like to look back on all the good this year brought with it. And with San Diego as our home, there’s much to be thankful for – from an influx of startup growth, to top rankings and thriving educational systems. Read on below to see the top themes we saw come out of 2018.

From Team EDC, thank you for being part of our #SDlifechanging story.

Not a HQ town, but now we have these….
Qualcomm aside, San Diego is not often thought of as a headquarter town; but that doesn’t mean large companies don’t see value in setting up operations in the region. This year, we saw these tech heavyweights plant roots in San Diego:

  • Data analytics company Teradata relocated its headquarters to San Diego from Dayton, Ohio
  • Amazon to hire up to 350 at its new UTC campus
  • Walmart Labs opened 30,000 sqft in Carlsbad; to double tech workforce
  • Wrike, Cloudbeds, and Vertex Pharmaceuticals made significant investments in local expansions
  • And most recently, Apple announced it will be expanding to San Diego, supporting up to 1,000 jobs

SD leads charge in the healthcare revolution
Home to more than 1,200 life sciences companies and more than 80 research institutes, the San Diego region is on the brink of scientific breakthrough each and every day. This year, we saw Rady Children’s Institute for Genomic Medicine and Illumina set the Guinness world record for fastest genetic diagnoses in newborns; Scripps Translational Science Institute was awarded a $34+ million grant for its work in digital health; Salk scientist Janelle Ayres received $1 million to fund her microbial research; Sanford Burnham Prebys Medical Discovery Institute identified never-before-seen DNA recombination in the brain linked to Alzheimer’s disease; local biotechs Pfenex, Synthorx, and Trovagene went public; Illumina acquired Edico Genome and Pacific Biosciences in separate deals worth more than $2.2 billion; LunaDNA launched the first-of-its-kind platform that offers stock for DNA data; and much more #SDlifechanging work.

SD selected as national UAS testing center
With a continued commitment to growing San Diego’s reputation as a hub for innovation, the City of San Diego, City of Chula Vista, and EDC announced that San Diego has been selected to participate in a new program by the U.S. Department of Transportation to advance the testing of unmanned aircraft technology, grow the innovation economy, and create jobs. As part of the program, the Chula Vista Police Department has begun to deploy drones for public safety operations. Read more.

Local colleges expand, bolster talent pipeline
San Diego’s educational institutions produce a top-tier talent pipeline for employers both here and abroad. And now more than ever, San Diego State University, UC San Diego, San Diego Community College District, and others are expanding programs and campuses to promote inclusion and support industry needs. This year’s successes include:

  • CSU San Marcos announced the creation of its bachelor of science in computer engineering thanks to more than $1.5 million in donations from local companies and their employees
  • Mira Costa and Palomar colleges to waive tuition for all first-time, full-time students as part of California College Promise program
  • Philanthropist Denny Sanford made a landmark, $100 million gift to the National University System to expand its social emotional learning program
  • Southwestern College was awarded $325,000 in grants to fund services for veteran and undocumented students
  • San Diego City College expanded its cybersecurity program to include associate and certificate opportunities
  • With its first female president Adela de la Torre at the helm, San Diego State University is set to launch a new Big Data Analytics graduate program
  • UC San Diego received a record $75 million from computer science alum Taner Halicioğlu to grow its new data science institute

SD companies rake in big bucks for growth
Throughout 2018, San Diego saw more than 80 venture capital deals. While the number of deals is down from last year, the cash totals are record-breaking in more ways than one. San Diego companies raised more $1.8 billion (as of Q3), with the vast majority – $1.5 billion – going to healthcare companies. The region is on pace to have its best year for VC since 2000. Top deals include Samumed, Ideaya Biosciences, Gossamer Bio, Grail, Helix, and dozens more.

SD impact felt ’round the world’
A globally connected region is a more successful region, which is why its crucial that San Diego innovation is seen and felt across the world. This year, we saw this locally-made technology make impacts in key international markets:

  • Cubic Transportation Systems secured contracts to provide its mass-transit ticketing services to Queensland and Sydney, Australia, as well as other international cities
  • Inc. 5000 company Scientist.com announced its expansion into Japan as part of a WTC-led trade mission
  • Forge Therapeutics is set to double its local footprint due in part to an international deal signed during a WTC-led trade mission to the UK
  • General Atomics Aeronautical Systems secured an $81 million contract from the U.S. Air Force Life Cycle Management Center for the UK
  • Carlsbad-based Viasat added Aeromexico, Finnair, and EL AL Israel Airline to the list of international airlines it supplies with inflight Wi-Fi
  • San Marcos-based Ocean Reef Group donated its full-face dive masks used to rescue a youth soccer team trapped in a flooded cave in Thailand

SD tops the charts
San Diego held its own in many of this year’s top rankings. From the region’s entrepreneurial culture to its commitment to sustainability and innovation, top-tier publications and organizations took notice of San Diego. Rankings include:

Apple expands to San Diego

Apple has announced it will be planting roots in San Diego, solidifying what we already knew about our region: San Diego is an innovative tech hub, home to some of the best and brightest talent in the world. While we’re not a headquarters town, we continue to see an influx of local expansions from some of the world’s largest companies. San Diego Regional EDC’s official statement below:

“Joining an influx of other large tech firms like Amazon, Google and Teradata, Apple is setting up a significant operation in San Diego to take advantage of the region’s STEM talent. We look forward to building a stronger working relationship with Apple to help them grow and succeed in this already thriving tech hub.” Mark Cafferty, president & CEO, San Diego Regional EDC

EDC’s 2018 in review: 1 year in 5 minutes

Together in 2018

EDC put San Diego on the global stage; made the case for inclusion as an economic imperative; and helped catalyze company growth here and abroad. Watch our full story below.

With and through EDC’s investors and partners, we will continue to build a thriving and inclusive San Diego. Here’s to another year, in it together.

Software company Wrike expands SD, global presence

Saving the best for last, project management software company Wrike celebrated the opening of three office locations worldwide: Melbourne, Dublin, and San Diego. The celebration took place back-to-back over the course of just 16 hours, in what the company called a #WrikeRelay.

Named among Deloitte’s 500 Fastest Growing Companies in North America, Wrike has grown from 300 employees in 2015 to 700 today (and hiring), serving customers across 130 companies.

This marks Wrike’s third location in San Diego. The first San Diego office opened in February 2016 with the company well on its way to meeting its goal of creating 150 jobs in three years. The new office in UTC will accommodate the increasing number of sales and customer success roles that make up the bulk of its local team. Wrike has grown its customer base in North America by 362 percent and its total annual recurring revenue in the region by 287 percent over the last three years.

“The collaborative work management market has really taken off in the last few years as a variety of trends from digital transformation to the rise of the remote workforce and the consumerization of IT all converged,” said Wrike Senior Director of North American Sales Alex German. “It has been exciting to witness firsthand as high-growth companies have discovered how Wrike could help them increase productivity, improve collaboration, and create new revenue opportunities. Moving into this new space will give us the room we need to expand our team and continue driving exponential growth for the company.”

JLL, a world leader in real estate services, represented Wrike in the search and negations for its new San Diego office.

San Diego home to 350+ precision health companies

San Diego is home to more than 350 precision health companies that hold 3,610 patents, according to a study released by yours truly: San Diego Regional EDC. “San Diego’s Precision Health Ecosystem” explores the impact of the region’s precision health cluster and quantifies the number of firms, venture capital and patents, as well the broader cluster across California.

The web-based study – precisionhealthSD.org – includes a historic timeline, cluster map, local and state overviews, and a series of video testimonials from local business leaders.

Large local companies like Illumina and Thermo Fisher Scientific, startups and small businesses like CureMatch, LunaDNA, and EpicentRX, as well as hospitals and research institutes are helping lead the charge in precision health and enabling people to live longer, healthier lives.

Using a person’s unique genes, medical history, and environment, the field of precision health seeks to customize effective therapies and disease treatment. More than genomics and pharmaceuticals, precision health also encompasses a wide range of related fields that allow for the collection, storage, analysis, and use of health data for more precise diagnosis of individual conditions and risk factors.

“From personalized cancer vaccines to record-breaking DNA sequencing of newborns, San Diego companies and research institutes are revolutionizing healthcare as we know it,” said Kirby Brady, research director, San Diego Regional EDC. “Consistently ranked among the top five cities for startups and life sciences, as well as the #1 region for genomics patents in the U.S., San Diego brings more to the table than its beaches – we are changing lives and curing disease from the offices and labs throughout the region.”

KEY FINDINGS

  • San Diego precision health companies secured $1.3 billion in venture capital in 2018, to date.
  • San Diego precision health companies hold 825 registered trademarks, and 3,610 patents.
  • San Diego is home to more than 350 precision health companies, 80 research institutions, 30 hospitals, and five universities.
  • Economic impact of precision health in California (2017):
    • 29,000 direct jobs
    • 99,000 total impacted jobs
    • $17 billion direct economic impact

Precision Health: Why San Diego from San Diego Regional EDC on Vimeo.

The report was produced by San Diego Regional EDC, and sponsored by Alexandria Real Estate Equities, Inc., CBRE, Kaiser Permanente, PricewaterhouseCoopers and Scripps Research.

Read the full study at precisionhealthSD.org. For more research from San Diego Regional EDC, visit sandiegobusiness.org/about-the-region.

Scientist.com expands to Asia-Pacific region, opens new office in Tokyo

During World Trade Center San Diego’s Trade Mission to Tokyo and Yokohoma, Japan, Scientist.com, the world’s leading marketplace for outsourced scientific services, announced it will expand to Japan, opening an office in Tokyo.

“Scientist.com has recently created enterprise marketplaces for several Japanese pharmaceutical companies,” stated Dan Kagan, PhD, Scientist.com’s Chief Operating Officer. “WTC San Diego’s trade mission will help Scientist.com continue its rapid expansion into the Asian-Pacific region.”

The San Diego-based ecommerce marketplace will open an office at the Nihonbashi Life Sciences building, where UC San Diego and other major life sciences companies also house international offices. Scientist.com has recently seen growth in its Japanese clientele; it currently operates marketplaces for several large Japanese pharmaceutical companies.

Japan is the third largest economy in the world and a hub for scientific research and exploration. It is also a top-five export market for San Diego goods and services.

Scientist.com has more than 70 employees worldwide. In addition to its San Diego headquarters, it also has offices in the UK and Boston. The Japanese expansion announcement comes on the heels of several accolades recognizing Scientist.com’s growth. In August 2018 Scientist.com was ranked #9 on the Inc. 5000 list of fasting-growing privately owned companies in the US.

Scientist.com is joining a San Diego delegation of local politicians, industry executives and academic leaders. The company is also one of twenty San Diego companies awarded a $10,000 grant as part of WTC San Diego’s MetroConnect program, a comprehensive export assistance program designed to help local companies accelerate their global growth.

Cloudbeds unveils new San Diego headquarters, plans for growth

Today as part of its local expansion, software startup Cloudbeds unveiled its new San Diego headquarters alongside Congressmember Scott Peters and San Diego Regional EDC. Reflective of its company culture and of the region’s innovative technology cluster, the company’s newly expanded office space is vibrant – chock-full of art, a game room, outdoor working space and picnic area, and a 12-foot willow tree and turf in its common area.

Founded in 2012 by native San Diegans and UC San Diego Rady School of Management MBA graduates Adam Harris and Richard Castle, the company creates cloud-based hospitality management software and employs nearly 25 in San Diego, with plans for further growth.

“We’re extremely proud of the team across the world for making our growth so far possible, and we plan to continue in a much bigger way,” said Adam Harris, CEO at Cloudbeds. “We plan to have grown by 50 percent globally over our current size at the end of 2019.”

Some of that growth will be focused in San Diego. Cloudbeds is currently looking to fill technical positions to support the continued development of its hospitality software. Additionally, Cloudbeds was recently selected to take part in MetroConnect 2018, an export assistance program run by World Trade Center San Diego (WTC) – an affiliate of San Diego Regional EDC – and designed to help San Diego companies accelerate their global growth. Over the next year, Cloudbeds will work directly with WTC and EDC to expand into more global markets – specifically targeting India and Southeast Asia. The company currently supports 200 jobs across 28 countries.

“We’re thrilled Cloudbeds is expanding in San Diego. Its new headquarters is truly reflective of the region’s tech ecosystem – creative, innovative and collaborative,” said Nikia Clarke, VP of Economic Development, San Diego Regional EDC. “As part of our MetroConnect program, EDC and WTC San Diego look forward to supporting Cloudbeds’ continued growth here and abroad.”

“Congratulations to Cloudbeds – a product of San Diego innovation that started right here at UCSD’s Rady School of Management. Their new headquarters fits right in with our top technology sector and thriving hospitality sector,” said Congressman Peters. “I’m proud to support growing startups, like Cloudbeds, that are changing the way we approach business solutions and I look forward to celebrating their success.”

Chula Vista PD launches drones as first responders, as part of UAS IPP program

Today, the Federal Aviation Administration, City of Chula Vista, City of San Diego, San Diego Regional EDC and Cape announced the launch of a test program to deploy drones for proactive public safety operations by the Chula Vista Police Department. This project has been made possible through the FAA’s Unmanned Aerial Systems Integrated Pilot Program (IPP).

As part of the IPP, drones equipped with Cape Aerial Telepresence software will be deployed to a scene within two minutes from Chula Vista Police Department headquarters, to provide police with video and decision quality data. In true #SDlifechanging fashion, these drones will serve as first responders, assisting in incidents such as life safety, crime in progress, fleeing subjects, fire and more. The drone program is an element of the Chula Vista Smart City Action Plan to implement technology and data tools to enhance city services, advance public safety, promote the efficient use of taxpayer dollars, engage residents, and encourage growth in the local economy. Simulation below:

San Diego region among first to deploy drones as first respondesers from San Diego on Vimeo.

Since CVPD began operations on October 22, a drone has been deployed 29 times. About 30 percent of those calls were related to some type of disturbance and about 17 percent of the time, drone pilots were able to clear a call without ground units responding (e.g., the subjects were gone), thereby keeping officers free for higher priority calls. The drone also was used to locate a felony domestic violence suspect in a transient camp surrounded by heavy vegetation. The drone pilot was able to safely direct officers to the camp while observing the suspect’s actions until he was arrested. The drone was also successfully used to locate and direct officers to arrest subjects on two other disturbance calls. These are just a few of the early successes of CVPD’s UAS pilot program. Drone pilots and patrol officers recognize the potential for even more public safety benefits as the program evolves.

San Diego’s IPP local program also will include projects like flying medical specimens from UC San Diego for expedited results and cost savings, testing food delivery from restaurants to consumers using Uber, and testing the integration and communication between driverless cars and unmanned aircraft systems.

The City of San Diego’s Homeland Security Department is collaborating with more than 20 regional organizations to implement the IPP. In addition to EDC, partners include: City of Chula Vista , Cape, AirMap, Qualcomm, AT&T, California Governor’s Military Council, California Governor’s Office of Business and Economic Development (GoBiz), Uber, UC San Diego Health, Intel, GE Ventures, and others.

The San Diego regional IPP is one of only 10 agencies nationwide chosen to participate, including the states of Kansas, Virginia, Alaska and North Dakota and the cities of Reno and Memphis. The San Diego region also was selected as one of 10 autonomous vehicle testing sites in the nation in 2017. The designated testing sites form a national community that share information and collaborate with the private sector to advance the safe development of unmanned vehicles.

The federal Unmanned Aircraft System (UAS) Integration Pilot Program (IPP) is an opportunity for state, local, and tribal governments to partner with private sector entities, such as UAS operators or manufacturers, to accelerate safe UAS integration. The Program is expected to foster a meaningful dialogue on the balance between local and national interests related to UAS integration and provide actionable information to the USDOT and FAA on expanded and universal integration of UAS into the National Airspace System.

For more information on the drone program, visit www.sandiego.gov/ohs/unmanned-aircraft-systems.