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San Diego: Life. Changing.


It's time to show the world what it's been missing.  

The world is changing – for better and for worse. In San Diego, we know we can change it for the better and enjoy life in the process.
It's time we took our story into our hands. We're not Silicon Valley. We're not Los Angeles. And we're not Denver, Austin or New York. We're San Diego...and there's never been a better time to own our story.
With research in-hand and with the unending support of nearly 100 local companies, EDC launched San Diego: Life. Changing.: a campaign about real people who have chosen San Diego and have changed the world and upgraded their lives along the way. This is #SDlifechanging

We need you to help us tell the world the real San Diego story.

San Diego companies: request to join the brand alliance

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